About me

My life coaching journey started when I began working with groups of disenfranchised  young people whilst running The SAFE Foundation back in 2006. As well as working with them through SAFE programs, I also began informally mentoring them successfully. It just felt like a very organic and natural thing to do.

 It wasn't until some years later, when I got asked by world renowned psychologist and pioneer of motivational interviewing, Stephen Rollnick, to join him as a life coach, I realised that I had been learning and honing some important coaching skills for most of my adult life. 

Having had this light bulb moment, I set to work refining and sharpening my skill - and since then have been working consciously and intensively with the most incredible individual and group clients - such as Admiral Insurance, The Awen Project, The Youth Service and Communities First (Wales' flagship anti-poverty program) and many, many more. 

I work with my clients  in several areas; finding your purpose, life transitions, job interview preparation, building confidence, living though grief and loss and a host of other issues and themes - but always with the aim to help someone find their strength, resolve and roadmap to overcoming these challenges themselves. 

Coaching isn't a quick fix for your problems - it takes dedication and determination - but it's equally exciting, fulfilling and empowering to realise and utilise your inner potential. 

Coaching is something I am passionate about - helping people to achieve what they may have thought was impossible is a great privilege and I will never stop doing it. My personal philosophy when it comes to helping with passion and kindness? - 'If you can, you should. '

I am a member of The Association for Coaching and committed to always developing my skills to be the best I can.

I was lucky enough to be brought up with a loving family that always taught me to think of others. From a young age I would take part in activities that would help people and volunteering became a significant part of my life both in the UK and all over the world until in 2006 my twin sister and I set up our own charity - The SAFE Foundation.

 SAFE is a very special charity - specialising in sustainable development - helping people in small, marginalised communities in the UK and across the world access education, health and livelihood support where they otherwise would not be able to. 

I was incredibly lucky to grow SAFE from humble beginnings to now being able to serve thousands of people in the UK, Africa and Asia.

In 2021 I stepped down as Managing Director of SAFE (although still remain on the board of trustees) to become the Director of Programs and Operations at Keep a Child Alive, a US based non-profit organisation co-founded by multi Grammy award winning artist and activist, Alicia Keys. KCA serves children all over the world and increases access to services and opportunities that help them have a brighter future. 

I am also lucky to sit as Vice-Chair of the board for The Awen Project, a democratic school founded by Singer and activist, Charlotte Church. The school gives agency and autonomy to students in their own learning journeys and nurtures their interests in a way that is inclusive, accessible and exciting. 

My consultancy service ranges from helping groups start their own charity, to helping established entities create effective strategies and anything else in between. The non-profit and charitable sector is such an important part of our society and I am totally committed to contributing the skills and knowledge that I have gained along the way to make the world a better place. 

It took me a long while to have the confidence to own being an inspirational speaker - but now I am proud to be able to help people through sharing my thoughts and experiences with others. 

I began my speaking journey representing The SAFE Foundation publicly at events, awards, meetings or in the press and soon found myself being asked to speak at industry events like the annual International Development Summit in Wales or as a panel member at The Department for International Development (DfID) forums to name just a few. 

As I grew, so did my repertoire and I began widening the scope of my talks to include topics other than international development. I started to see the power in talking about my personal experiences - particularly around grief and loss, identity and emotional intelligence and I have been incredibly fortunate to share my story all over the world including in the US, Sierra Leone, India and Japan as well as being an Ignite Cardiff speaker too. 

I am a lively and perhaps a little left field speaker (I have a lot of energy!) and although I love all of my 'gigs' I particularly love taking to women's groups - there is always some magic in the air when women gather to share, support and listen together. I have had very special experiences talking with women at Confused.com, Warrior Women events and Women In Leadership - London as well as countless others.

I genuinely hope that people leave my talks feeling revitalised, inspired and positive about their future - especially when life has been such a challenge in recent times. If I can ease that even just a small amount then I will keep putting myself out there. 

I am from an extremely creative family - singers, dancers, artists and acrobats! After completing my A-levels in school I went off to art college and specialised in sculpture and ceramics and in some way or other have not stopped creating since. 

I'm also musical and at the age of fourteen I played my first gig at Riverside Studios in London with my identical twin sister and it kick started our musical career. From that day we played in bands semi professionally for many happy years writing, recording and performing all over the world. 

I started creative writing because it was the only creative thing I did alone - that was entirely my own. I wrote my first short story in 2006, 'Watching half of me disappear '- which was published by UWE and was later made into a photo documentary with talented photographer, Gareth Phillips. 

I wrote my first novel a couple years later, 'Little Pleasure, Little Pain' - which I subsequently turned into a screen play in collaboration with respected script developer, the late Quirrine Robbins. 

Now I am fortunate to have received funding from the BFI, Ffilm Cymru and the National Lottery to develop my latest creative project, a feature film - 'Dust'. 

Aside from creative writing, I was commissioned in 2021 to co-write a white paper with Care International on behalf of Aviva on Gender Inequality in Private Climate Finance - which was subsequently presented at COP26. 

I am also a successful bid writer for small charities and copy writer for web, social media and press. 

Words are power and I am dedicated to using them in a way that can provoke thought, conversation and change. Just get in touch if you want to find out more.